Web3 Marketing 2024

NEW YORK - CIRCA 1950:  Madison Avenue advertising executives work on a project circa 1950 in New York City, New York. (Photo by Ivan Dmitri/Michael Ochs Archives/Getty Images)
Web3 Marketing Startup Spindl Launches On-Chain Ad Network
Crypto wallet activity is a better way to find sales prospects than "weird, sketchy Web2 data," says Spindl CEO (and Facebook vet) Antonio Garcia Martinez.
NEW YORK - CIRCA 1950:  Madison Avenue advertising executives work on a project circa 1950 in New York City, New York. (Photo by Ivan Dmitri/Michael Ochs Archives/Getty Images)

(Laurenz Heymann/Unsplash)
Web3 Marketing Needs Some of Apple’s Secret Sauce
By speaking the language of Web2, the blockchain world will not only be understood but also embraced as the natural evolution of the World Wide Web.
(Laurenz Heymann/Unsplash)

(Hamster Combat)
Hamster Wheel: Telegram’s Social Gaming Brings Millions to Crypto
Telegram’s Hamster Kombat game has amassed 8 million users in four weeks. It shows how gaming could be a potent tool for Web3 projects looking for audiences.
(Hamster Combat)

An image from the Googleplex, Mountain View, USA.
How Web3 Marketing Changes the Game
Web3 promises a new relationship between brands and consumers. Fewer cookies and less tracking. More participation and ownership.
An image from the Googleplex, Mountain View, USA.